News

Side Effects Of Browser Caching

Caching of your site tends to create a superior user experience as pages are served to your site visitors more quickly.  In the modern technological world of “NOW!”, where we expect our requests from technology to delivery immediately, anything that takes longer than a few seconds to deliver what the user asked for is considered slow, useless, or obsolete.

Caching of live WordPress sites is something that used to be a rare occurence.   With more informative articles, better hosting companies, and the user community “leveling up” their technical expertise, caching of WordPress sites has become more commonplace than ever before.   That is a good thing.

Many other web presence services and hosting companies have deployed caching for years.    Some are more advanced than others with their deployment process.   The better web presence platforms will manage flushing the cache for you.

If you are managing your own hosting and caching solutions here are some things we’ve encountered on our own WordPress sites and MySLP deployments.

Security or Proxy Service Caches

A security or proxy service is a “website request agent” that sits between your site and the real world.   It is like the bouncer that only lets the “good people” gain access to your site.    Many, like Sucuri, also have performance options built in.   These “performance” settings are a proxy cache.   They store a copy of the non-dynamic pieces of a website like CSS and sometimes JavaScript on their servers and send those resources from that copy.

That means you will need to clear these third party caches any time you update your site with something that changes the CSS or JavaScript.   Some caching services are more aggressive than others and cache ALL JavaScript files and CSS files.   Some are great at detecting file changes immediately while others could take an hour, day, or even a week to detect the changes.

Interactive Map

interactive map

Attending a conference almost always means travel.   Love it or hate it, the travel experience goes with the territory.  As a conference director, one of the best ways to increase the satisfaction level of conference attendees is to provide not only killer content but to also make them feel as though they are a welcomed guest in the host city.    An interactive map is a great way to make them feel at home.

Providing resources that help get people acquainted with the host city as quickly as possible is one way to make travel more of a perk than a pain for the attendee.    Do a good job playing host in your city and people will want to return year-after-year.

A great way to do this is by providing a resource directory that includes more than a map showing people where the venue is and how to get there.    In our “Hosting Conferences and Events” series we are going to walk through various ways you can build a great online resource that shows people around your city without making it a full time job for you or your online content authors.    The primary tool we are going to use is the Store Locator Plus® SaaS service.    By using the service effectively you can keep costs down while providing easy-to-use interactive maps for your attendees.

Squarespace Locations Map

Locations Map On Squarespace

WordPress users have long known about the Store Locator Plus® plugin.   Five years later it is closing in on the half-million downloads mark and is deployed on over 14,000 active sites today.  It has become one of the top-rated and most-downloaded map plugins for WordPress thanks to the extensive feature set and regular updates.

My Store Locator Plus® now brings its full-featured locator service to Squarespace.   The recently-launched My Store Locator Plus service builds on the years of experience behind the WordPress offering to create a “drop and go” option for all websites.    Any Squarespace theme can easily deploy a custom-tailored locator by using the embed feature.  You can read more about that process and follow the video on our Squarespace Integration support page.

Click a box below and you can have your location directory or map online today: